Beauty Salon (Netherlands)
Instagram management + launch of a private WhatsApp community
Objectives
- Fully outsource social media management
- Implement a premium, expert visual identity
- Showcase services and build audience trust
- Launch a private community to boost loyalty and drive sales
What We Did
- Optimised the Instagram profile: bio, Highlights, and profile grid
- Rolled out a consistent content plan focused on Reels and carousel posts
- Prepared shoot scripts and production guidelines
- Launched a private WhatsApp community with member-only exclusives
- Key differentiator — a distinctive “dualista” brand voice used in Reel voiceovers
Results
- Views: from ~30,000 → 170,000+ per month
- Stable inbound lead flow
- High-priority master roles filled directly via the Instagram page
170k+
Monthly views after systematic content work.
A private community for loyalty, repeat sales, and close client contact.
Hiring
High-priority master roles filled directly via Instagram.
Visual
Premium, expert visual identity across Reels, Stories, and the profile grid.
Want the same profile packaging and a private community for your business?
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